“There were so many things you could go after. last year to the highest level since 2014. Meanwhile, the domestic store closures and other brand changes have helped boost Subway’s average sales per store in the U.S. The company says that its sales are up globally nearly 20% from 2020. stores-as well as increasing the brand’s footprint overseas. The 59-year-old former Burger King CEO is also changing Subway’s longstanding development system to focus more on improving established sites than building new U.S. As part of that effort, last summer the Milford, Conn.-based chain overhauled its menu, calling it the biggest culinary change in its nearly 57-year history. In response, he slashed corporate staff, renegotiated contracts, and centralized functions such as advertising and culinary standards. It lacked strong central management and oversight, for one thing. Chidsey, the chain’s first CEO to come from outside of its two founding families, says he arrived at a company that acted more like a mom-and-pop organization than one doing billions of dollars in sales. Sandwich-chain rivals have also proliferated. Meanwhile, following the expansion push, the chain’s domestic restaurant count has decreased by about 20% in the past five years, and the number of franchisees has shrunk by about 15% during the time period, Subway says. The privately held Subway, which doesn’t release sales numbers, didn’t confirm or dispute the Technomic figures. The result of those stumbles? Sales hit a peak of $18 billion in 2012-and then fell for years afterward, according to industry consulting firm Technomic Inc. expansion drive, says John Chidsey, the sandwich chain’s chief executive since November 2019. Subway’s food operations slipped during the company’s relentless U.S.
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